Integrated Marketing Manager, Product & Model Launches

About the Team The Integrated Marketing team sits at the center of product, brand, creative, media, research, and GTM work. We partner closely with PMM, Product, Developer Relations, Design, Comms, and agency teams to shape launches and campaigns that are clear, distinctive, and grounded in real audience insight. This is a growing function, so the team needs people who can both raise the quality of the work and build the operating model around it: bringing strong judgment, high agency, and trusted partnership to complex, visible moments. About the Role OpenAI business launches move quickly and often involve new products, model capabilities, or research that can change how businesses operate. We’re looking for an integrated marketing manager to help shape those launches from early strategy through execution. You’ll develop a point of view on the audience, positioning, creative direction, and channels, and help turn complex product and research advances into campaigns that connect with customers. You’ll partner across Product, Product Marketing, Research, Brand, Creative, Communications, Growth, and Sales, along with external agencies. The right person understands technology, has strong strategic and creative instincts, and knows how to bring together the right people and ideas to produce work that is clear, credible, and effective. This is a hybrid role based in San Francisco, with three days a week in the office. In this role, you will: - Develop integrated marketing strategies for business product launches, new capabilities, model releases, and research moments. - Partner with Product, Product Marketing, and Research to understand what’s changing, identify the right audiences, and shape positioning and launch narratives. - Lead campaigns that bring launches to life across creative, communications, customer marketing, developer marketing, growth, sales, and paid, owned, and earned channels. - Identify customer stories, product demonstrations, and creative concepts t

Department: Marketing; Team: Marketing